e love this collaboration – Paris Department Store Le Bon Marché has partnered with Sofia Coppola to help launch of a new version of the SC bag she originally designed for Louis Vuitton in 2009.
Coppola has designed 10 windows which feature sweet deer set against a pop art background of neon and exaggerated peonies. Sort of a handbag wonderland that reminds me of the film, Marie Antoinette’s extravagant creativity.
“I wanted it to be fun and feminine and to think of the bag as a present or a treat that you get yourself,” Coppola told WWD recently
. “It reminds me of Christmas, seeing the windows, so [I wanted to do] something that kids would enjoy too.”
Here’s a peek at some of the sets which are on display until October 26.